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Running a business is daunting. There are too many things to keep track of and everything seems to cost money. So how do you actually grow your company without going crazy or broke? At GreenMellen, we understand the challenges of being business owners. As a digital marketing agency for over a decade, we've got experience helping businesses grow using the latest technology and marketing best practices. The Brighter Web podcast is aimed at sharing practical advice. The show is hosted by GreenMellen partner Mickey Mellen & marketing manager Robert Carnes. Join us to learn about effective organizational processes and digital marketing insights.
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Thursday Sep 30, 2021
Thursday Sep 30, 2021
We have 55 things on our official website launch list, but this is the top 10 things to check when you launch a site.
- Set WordPress to allow indexing: Settings —> Reading: "Discourage search engines from indexing this site"
- Make sure Analytics is installed
- Add launch date to Analytics as a "shared annotation"
- Along with any other tracking software, like FreshMarketer or CrazyEgg
- Add new site to Google Search Console
- Listen for issues
- Make sure to submit your new sitemap
- Make sure test blog entries have been removed. Remove "uncategorized" category.
- Check time zone settings: eg. New York vs GMT -5
- Make sure posts are "by" the site owner
- Check for special characters.
- Invisible on Mac
- You can see them on Windows or Chrome OS.
- Set up redirects
- Check API keys for Google Maps and Google ReCaptcha
- Make sure your forms work
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